Asian heavyweight rebrands, in line with long-term expansion plans

Company reveals its rebranding initiative and notes the name change was confirmed during its general shareholders’ meeting

Hong Namkoong, the chief executive of Samsung E&A
Hong Namkoong, the chief executive of Samsung E&APhoto: SAMSUNG E&A
Published 21 March 2024, 03:17Updated 21 March 2024, 09:35